Drive to Retail
CHALLENGE
A challenger brand furniture company wanted to gain market share without having the deep pockets of big chains in the space. The client’s primary goal was to increase brand engagement with consumers and drive store traffic into the store. The secondary goal was to build brand recognition and credibility with businesses for larger B2B sales.
APPROACH
Our team worked to develop and implement a 360 omni-channel campaign. Using social media, email, radio, public relations and community outreach campaigns we would seek to reach their audience wherever they where. The campaign sought to inform and engage the public, with a conservative advertising and marketing budget.
RESULTS
Our team was able to cross over their break-even benchmark into profitability and foot traffic across stores increased by 245%. The furniture store experience increased brand recognition and sales grew to $2m.
ROI based social media
Discover the exact social media marketing strategy we'd recommend for your brand
Influencer Campaigns
Consistently raising the bar for full-service influencer marketing and what established brands should expect from agencies. Our influencer services include various tech solutions and methodologies to safeguard against fake followers and rank our influencers using a dynamic benchmark that measures the quality of an influencer's content and network.
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From campaign ideation and strategy to creator selection and performance tracking, we handle every facet of the creator campaign process. We will help you reach and surpass your goals by cultivating a robust audience of brand enthusiasts.
Paid Social
As a BB3 client, you'll get access to the advanced paid social strategies and proprietary technology we use to accelerate return on ad spend (ROAS) for e-commerce stores, tech startups, gaming studios, fintech brands, subscription services, and more.
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From advanced data-fuelled interest and behavioural targeting tactics to first and second-party customer lists, 'lookalike' audiences, and more, our media buyers will get the right message about your product, game, app, or service to the people most likely to buy, play, or engage.
